IBM joins forces with IFTTT in the name of more intelligent services-- bringing the smarts of the Watson Assistant to the IFTTT ecosystem, bringing "a way to create entirely new connections for customers."
Watson Assistant was revealed just a month ago at the IBM Think 2018 Conference. Formerly known as Watson Conversation, it is the Big Blue take on the smart assistants made popular by the likes of Apple and Amazon. However, unlike Siri or Alexa, Watson Assistant does not reside in smartphones or speakers. Instead it is aimed at enterprise applications, powering custom-built virtual assistants. As such, it is already available in customised form for the automotive and hospitality industries.