NEC Display Solutions Europe officially launches FieldAnalyst, a system that automatically detects human faces from images captured by video cameras for use in digital signage and traffic analysis.
FieldAnalyst can process these images to estimate the number of visitors and exits, gender and age group, which are digitised for output in real-time. This enables users to automatically conduct various types of marketing analysis - which would have previously required manual intervention - including real-time analysis of visitors and advertising effectiveness. Read more...