VISIX introduces WayPoint, an interactive wayfinding and communications solution for corporate and college campuses, healthcare facilities, government buildings and other institutions.

A bundled solution, WayPoint combines selected content modules in layouts designed with the client’s logo, colors and branding. Content modules can include digital signage message playlists, auto-updating news, weather and RSS feeds, and Google maps showing places of interest like admissions, dining halls and bookstores with customized icons.

Custom wayfinding Read more...

Are there gender specific differences in the way we look at visual content? Eyetrack Shop finally answers quantitatively the question of how men and women might view digital signage messages in different manners.

There were smaller differences than you might expect but check it out for yourself.

We will tell you one fact from the study: by studying one Reebok ad that showed a mostly naked woman wearing only shoes...well, women spent most of their time staring at the shoes and you probably think you know what the men zero'd in on....

Wrong! Men Read more...

While digital signage created buzz at InfoComm, the Platt Retail Institute was finishing off its North American Digital Signage Index. And this report now shows Q1 faced the first drop in seven quarters!

On the show floor, companies like Black Box iCOMPEL saw large crowds gathered around their stand where the iCOMPEL platform recognized the members of those crowds and rotated advertising appropriately. Despite the state-of-the-art feature on display, iCOMPEL’s all-in-one integrated hardware/software solution mostly features an affordable digital si Read more...

It might have been EnMDS or MiniQii but EnQii Holdings and Minicom Digital Signage (MDS) needed a new name for the merger of their companies.

Announced at InfoComm, that new name is: ComQi.

Choosing a totally new name means both companies given up some recognition, yet the merger gets a clean slate as a new entity.

ComQi aims to provide integrators with an end-to-end solution encompassing media distribution, network management, content management and proof-of-performance, while reducing capital and operational costs.

The vision is to create Read more...