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How Our SMB Customers Cluster

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How Our SMB Customers Cluster

IDC European Vertical Markets releases a report which defines the clusters that best describe the Western European SMB environment.

This study highlights four groups of homogeneous SMBs based on common IT deployment and propensity to invest in their IT future:

  • The laggards (16%) have a basic infrastructure and limited willingness to invest in the near term.
  • Wait-and-see companies (36%) have a solid deployment of IT but prefer to wait until technology is mature and widely present in the market before engaging in other significant IT Read more...

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